By Gaby Sicardi
For those who live under a rock, TikTok is a video-sharing social networking service that allows individuals all over the world to share 15-60 second videos. According to MediaKix.com, Tik Tok has over 2 billion downloads, the monthly engagement rate is over 70%, and it is currently the fastest growing social media app.
What I love about TikTok is that there are many genres within the app and every individual can view different videos at different times. The social media app is beyond diverse and will provide an answer for any question you may have about any topic. The home page, known as the For You Page, generates and personalizes videos that TikTok believes you will enjoy! Some genres that stumble upon my For You Page are Dance, Fashion, Lifestyle, and Comedy. Take a look below of some popular influencers within those genres from TikTok!
Charli D’Amelio is Tik Tok’s most followed user with over 107 million followers, and she’s only 16 years old!! D’Amelio rose to fame doing popular TikTok dances and even constructing some of her own. This past year, she starred in a movie called “StarDog and TurboCat”, came out with her own book called “Essentially Charli: The Ultimate Guide to Keeping It Real”, and has met influential celebrities like Jennifer Lopez! When it comes to dancing on TikTok, Charli D’Amelio is the footprint!
Addison Rae Easterling, popularly known as Addison Rae, is another influential dancer on the TikTok platform. With 75 million TikTok followers, she truly has impacted this social media platform. She is so influential; she even has a song named after her! It’s called “Addison Rae” by The Kid LAROI. Addison Rae has starred in two movies, one called “Spy Cat” and an upcoming spin off of the iconic 1999 film She’s All That, but the upcoming movie is called “He’s All That.” To top it all off, she is best friends with Kourtney Kardashian and often hangs out with the rest of the Kardashian family. I see Addison Rae evolving away from TikTok and becoming a bigger and more diverse celebrity rather than just a TikTok influencer.
David Dobrik is well known for his comedic, energetic, and hilarious personality. He has 18.7 million subscribers on YouTube and 25.3 million TikTok followers, so clearly, he has a strong fan base. Dobrik is also known for giving back to local communities and his followers who are in need of money or cars. David if you see this, please buy the CMA girls new cars… and post a new YouTube vlog!
Tayden, known as saydenseay, is popular for his nonchalant hilarious personality. I personally find him extremely entertaining and hilarious to watch because his humor shines through the screen with any video he creates. His videos are diverse, hilarious, and perfect for when you are looking for someone to brighten up your day with some humor!
Valerie Escobar feels like the best friend you always imagined having to help you style all your outfits. Most of her videos are service-oriented, offering guides on all things style-related. For example, she has videos on how to style a crewneck, holiday outfit inspirations, and how to style mini leather skirts. She significantly promotes affordable fashion particularly Amazon fashion which is a huge trend right now.
Jordan Batitto makes getting dressed for any occasion like the imaginative and enjoyable time it should be. She’s posted multiple video series on her account including 30 days of outfits, Instagram tips, and DIY outfits. She just screams GOALS.
Don’t these videos just make you want to jump out of bed and start your day? Maya Fiorella’s account is the perfect inspiration you need to wake up at 7am and be productive. I know I always need these videos to inspire me to have a productive day!
Lifestyle Tik Toks are one of my favorite genres that appear on my for you page, and this queen is one influencer you should definitely follow! Her videos range from drinks for clear skin, daily affirmations, and skin care tips. This account truly motivates me to take a day to myself to implement self-care throughout the day.
I would love to hear your opinions about TikTok, what your favorite genres within TikTok are, and who are some of your favorite influencers? See you next week!