Sustainable, inclusive activewear at a better price point
by abigail thielen
When taking a stroll around FSU campus, you’re bound to spot several students sporting their Lululemon leggings on their way to class or to the gym. You might even own a pair or two. Lululemon has grown a massive cult following, especially among college students. However, they have a new competitor in their market called Girlfriend Collective. Offering sustainable activewear in trendy colors and a great size range, Girlfriend Collective is quickly building their own following of loyal customers.
Girlfriend Collective products are made with certified fair labor, recycled polyester, and low-impact non-toxic dyes. On the other hand, Lululemon has promised to reduce their carbon footprint; however, they haven’t launched any initiatives to make an actual difference.
Girlfriend Collective is not only environmentally conscious, but it is also very inclusive. They launched their line For Everyone that caters to people of all genders. With a size range from 2XS-6XL, Girlfriend is setting a good example of what standards all apparel brands should follow in 2021.
While Lululemon is a renowned brand for its lifestyle marketing and high-quality products, Girlfriend Collective is definitely worth browsing for comfortable and trendy activewear. With spring and summer right around the corner, investing in a Girlfriend set is the perfect way to refresh your warmer weather wardrobe. See you all next week!